Challenge: Slim4Life Weight Loss Centers is a successful Colorado-based franchise with more than thirty centers operating in two states. As a start-up company Slim4Life needed to build customer demand as it introduced centers in both Colorado and Minnesota. They did not have a web site or mechanisms for lead generation.

Solution:  Hawk3i created a consumer website based on the CRM-Lite lead generation solution. The foundation of the web-centric solution included the functional design of a consumer-friendly interface that allowed for the real-time appointment setting, confirmation of office appointments, attached coupons, regional and city maps and directions to the center, and timely distribution and reply to online inquiries for each of the stores. All integrated marketing programs direct the prospective customer to the website in order to find a location and make an appointment. The Appointment Maker functionality is a highly effective Sales Tool.

Result: Slim4Life continues to demonstrate top-line growth and is recognized as one of the premier weight loss centers in the region. Slim4Life has continued to grow and flourish in a very competitive market place with the Hawk3i execution of a real-time (easy-to-use) leads pipeline and distribution strategy.