Challenge: SUN Microsystems acquired StorageTek in 2005. Prior to the acquisition StorageTek (a two-billion dollar data storage company) had a significant need for global corporate communications strategy and support -- especially for managing information and disclosure within the investment community.

Solution: The principals at Hawk3i developed customer-centric, branded investor relations materials yearly in traditional print media and extranet web publishing. Shareholder, exclusive product launch and analyst meetings were planned for annually and included strategy, logistics, meeting, budgeting, security and hospitality planning.

Result: Professional, consistent, investor relations strategies (with integrated messaging, branding and ongoing public relations efforts) positioned the executive management team and StorageTek as a credible, financially stable and ultimately profitable acquisition target.